MEET THE TEAM
Dedicated staff with more than 100 years worth of experience between them ensures the best care, knowledge and attention with authorised special tools and procedures including maintenance schedules for your Motorcycle.
Alf 'Himself'
Business Owner
The sole owner of Alf's Motorcycles who actually gets his handsdirty! Specialist technician and sole proprietor, Alf, is the driving force behind our respected race teams and prepares with the help of dedicated pit crew mates, our Championship winning machines for Endurance 1000, Classic TT Manx GP and Le Mans racing.
Mick Godfrey
Sales Director
Mick has 25 years experience of working here at Alf's Motorcycles and over 27 years in the motorcycle trade. Self confessed Kawasaki enthusiast, with an encyclopedic knowledge of the Kawasaki range.
Nick Sudbury
Sales and Marketing Assistant
Nick joined our team in 2019 and brings with him a bunch of experience in motorcycle Sales and customer service. Nick has worked in the motorcycle world for several years, particularly with Ducati and Aprilia.
Working alongside Mick, he brings refreshing new ideas and a much needed addition to our Social media marketing.
The Workshop Team
The Workshop provides Service, MOT, Puncture Repairs, Tyre & Inner Tubes sales, Insurance estimates, Warranty and Dyno room with restoration and renovation options available.
Contact Boyd or Nigel on 01903 200948, select option 2 for Workshop
alternatively email on: service@alfsmotorcycles.co.uk
Boyd Cruttenden & Nigel Hunt
Service Manager(Boyd) & Workshop Foreman(Nigel)
Boyd re-joined the Alf's team in 2013 as Service Manager
Nigel started his career within the motorcycle industry in 1973 amassing a wealth of knowledge and experience of many different machines spanning over 35 years. He achieved National Runner-up position in Suzuki's Technician of the Year competition in 1993 before joining the company in 1994. Today, our MOT standards are fully compliant and you have our protection.
Dez
Technician
Dez has an abundance of knowledge on Kawasaki bikes, also fully accredited to the ATA, Dez has been working on Kawasaki machines since 1988 and has been with Alf's since 1997. Factory trained and reviewed: Kawasaki, M.V. Agusta.
Rick
Technician
Rick is fully accredited to the ATA and has worked on a variety of marques over the years. Factory trained and reviewed by Kawasaki. A great addition to our team.
Tony Roach
Driver & Valet
Tony has been enjoying and riding motorcycles for many years and assists in our Sales & Service sections. He is responsible for ensuring that we valet, secure and transport your Bikes safe and securely.
Parts & Clothing & Accessories
Ron Moxham
Ron joined us in September and has over 18 years experience in the motorcycle trade. A knowledgeable specialist in a vast range of OEM and aftermarket parts and accessories. Experience in a variety of marques such as Yamaha, Honda along with Suzuki, Ducati and Kawasaki of course!
A keen bike rider for many years and therefore has first hand knowledge of both the road requirements and personal biking experience.
Ron has worked closely with the Motorcycle Clothing and parts industry and brings a high level of knowledge to advise you on your needs.
Contact Ron: parts@alfsmotorcycles.co.uk
Hazel Wicks
" Does my bum look big in these leathers Luv? "
Hazel has been working in Sales and Marketing for over 35 years. Working in the Motorcycle clothing, accessories arena for over 9 years. Fully trained on Shoei & Shark Helmets. She brings to Alf's her experience in customer service, marketing, promotional and website management skills. Hazel is key player in the administration for the race team.
Contact Hazel: clothing@alfsmotorcycles.co.uk
Rachel Earthey
Known as 'Rach' please! Rach joined us in May 2017 and has been a huge asset to the team. Coming from a varied background of Administration, Office Manager, Accounts and HR during her 5 years at Wemoto and more recently an Events management company. Fully trained Shoei helmet fitter. She has a passion for Bunnies!
Contact Rach on: accessories@alfsmotorcycles.co.uk
Accounts
Avril Sargent
Accountant
20 years plus experience in the motor industry, led me to join Alf's as their accountant in 2007 – it is a pleasure to work as part of the Alf's Team.
Sally Mallam
Accountant
Joined our accounting team in June 2015. Sally has her bike licence and enjoys testing out our demo range, Go Girl!
MOTTO: "WORK HARD, PLAY HARD, ENJOY EVERY MOMENT"
THANK YOU TO ALL OUR CUSTOMERS FROM EVERYONE AT 'ALF'S' , YOUR CUSTOM IS REALLY APPRECIATED.
